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Route map linking New Zealand and Australia across Oceania

Global vision

Australia is the next core market in our Oceania plan

A mature New Zealand system as the foundation, deep partnership as the bridge, and a staged build-out across the Australian market.

How it works

Four building blocks of the expansion

01

Temu partnership in Australia

We work in close strategic collaboration with an established Australian Temu operating team, aligning our respective strengths rather than rebuilding from scratch.

02

Shared selection intelligence

Product performance data is shared across both markets, so proven winners move between New Zealand and Australia with far less guesswork.

03

Integrated cross-border supply

Sourcing, consolidation and inbound logistics are planned jointly, giving both markets better cost positions and shorter replenishment cycles.

04

Overseas warehousing capacity

Access to local fulfilment resources on both sides of the Tasman keeps dispatch times short as volume grows.

Next phase

Full-market rollout across Australia

Our multi-platform product incubation model and Oceania-wide fulfilment framework are the engine for the next stage of growth.

Australia will take priority in the coming phase of investment: more storefronts, deeper category coverage, and greater regional market share. The same operating discipline that built our New Zealand reputation applies without change — local stock, fast dispatch, and a review record we are willing to be judged on.

See the capabilities behind it