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About us

An integrated New Zealand e-commerce business, headquartered in Auckland

Modern open-plan commercial office with glass meeting rooms and city outlook

Legal entity

AMAZING TRADING LIMITED

Company No. / NZBN

2114583 / 9429032818901

Headquarters

Auckland, New Zealand

Local warehousing, full category coverage, consistent service standards

We operate as a retailer and trader on New Zealand's largest marketplaces, holding our own inventory rather than relying on drop-shipping. That decision shapes everything: dispatch speed, return handling, and the consistency buyers experience order after order.

Agile supply chain management lets us test, launch and scale products quickly across thousands of SKUs. Deep local market insight tells us which of those products belong in New Zealand homes. A mature domestic fulfilment network makes sure they arrive when promised.

Today we are among the most established sellers on the country's leading platforms, and we are extending that operating model into Australia and the wider Oceania region.

Overhead arrangement of tools, homeware, outdoor gear, apparel and pet accessories

Trajectory

How the business developed

Foundation

Registered in Auckland

Established as a New Zealand company with a single principle: hold stock locally so customers are served quickly.

Growth

Trade Me flagship scale

Amazing Trading grew into a Top Seller across home, hardware, outdoor, pet and auto lines, with Amazing Fashion following in apparel and accessories.

Diversification

Temu local-warehouse model

ShopScape and ShopMaze launched on Temu, dispatching from New Zealand stock for one-working-day fulfilment.

Now

Oceania coordination

Strategic collaboration with an established Australian Temu operator, ahead of a full Australian rollout.